Arizona Hispanic Chamber of Commerce invests in entrepreneurial women with Wells Fargo’s help

Arizona Hispanic Chamber of Commerce’s DreamBuilder program is empowering women to succeed in business.

By Laura Newpoff, Phoenix Business Journal

Rachel Martinez is a researcher turned entrepreneur who initially found a career in libraries. She enjoys researching different topics and helping people from different backgrounds learn. The pandemic in 2020 rocked the field of higher education where she and her co-worker, Julie Allen, worked.

That led to them creating Watch Me Learning Services in 2022. The instructional design agency provides online learning, training and professional development experiences for small- to medium-sized businesses. Martinez and Allen’s combined backgrounds and knowledge of training in academia and industry drive the experiences they create for their clients.

A few months after the business launched, Martinez attended an Arizona Hispanic Chamber of Commerce (AZHCC) networking event and learned about its DreamBuilder program. In partnership with Arizona State University’s Thunderbird School of Global Management, the 13-step program helps participants create a business plan, with enhanced modules geared toward financing and expanding a business. READ MORE...